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Fragrance Guide

How to choose a perfume, what the notes mean and how to make a scent last longer.

Last updated November 10, 2026

Not sure which perfume, which concentration or which size to pick? This quick guide covers everything.

Concentrations at a glance

TypeOil concentrationTypical longevityBest for
Parfum20–30%10–14+ hoursSpecial evenings, winter
Eau de Parfum (EDP)15–20%6–10 hoursEveryday and evening wear
Eau de Toilette (EDT)5–15%3–6 hoursDaytime, summer, office
Attar (concentrated oil)Pure oil, alcohol-free8–12+ hoursPrayer, Eid, skin-close wear
Body / Hair Mist1–5%1–3 hoursLayering, freshness on the go

Understanding the notes

  • Top notes β€” the first impression, fading in about 15 minutes (citrus, fruit, herbs).
  • Heart notes β€” the character of the perfume, lasting a few hours (florals, spices).
  • Base notes β€” the dry-down that stays longest (woods, musk, amber, vanilla, oud).

Which size should I buy?

SizeGood for
5ml sample / 10mlTrying a new scent, travel
30mlA scent you love but wear occasionally
50mlRegular rotation β€” about 600 sprays
100mlYour signature scent β€” best value per ml
Attar 3ml / 6ml / 12mlSmall amounts go a long way: one drop is one application

Making your scent last

  • Apply to moisturised skin on pulse points β€” wrists, neck, behind the ears.
  • Do not rub your wrists together; it breaks down the top notes.
  • Layer a matching body mist and perfume.
  • Store bottles in a cool, dark place, away from sunlight and the bathroom.
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